Subscribe to Kensium BlogBlog FeedSubscribe to Kensium BlogComments 

Welcome To Kensium Blog

Kensium is fast growing Information Technology and Knowledge Process Outsourcing Company. Profound knowledge of business functions in various industries allows Kensium to deliver innovative technology based solutions for unparalleled client satisfaction, professional integrity, trustworthiness, quality, and longer lasting business relationships.

  Read More

Read More Posts From This Category

Recent Posts

Scrubbing of Metadata for Office 2003 and Office 2007 Excel Documents

July 27, 2011 by Ramakrishna  

Categories : Back Office, EDD


Hi All,

Scrubbing of metadata is nothing but removal of the document properties like metadata of the particular document(Document properties and personal information stored within the document). In this instance, I would like to share with you all regarding scrubbing of metadata for microsoft excel documents (Office 2003 and Office 2007).

Please find the below steps to perform scrubbing of metadata for office 2007 Microsoft excel documents:

  • Open the respective microsoft excel document.
  • Go to File menu –> Info tab -> Check for Issues tab -> Inspect Document.
  • A Document Inspector window pops up and select the document for selected content like “Document Properities and Personal Information.”
  • Click on Inspect button.
  • Upon clicking the Inspect button, Document Inspector inspects for appropriate data that needs to be scrubbed.
  • Once the inspection has been complete, you will see an option for “Remove all” under the selected content of “Document Properties and Personal Information.”
  • Click on “Remove all.”
  • Click on “Close” button in the Document Inspector window.
  • Save the document.
  • To verify, just right click on the selected document, select properties option and you can see blank data in the metadata fields.

Please find the below steps to perform scrubbing of metadata for office 2003 Microsoft excel documents:

  • Open the respective microsoft excel document.
  • Go to File menu –> Properities tab -> Inspect Document.
  • A Document Inspector window pops up and select the document for selected content like “Document Properities and Personal Information.”
  • Click on Inspect button.
  • Upon clicking the Inspect button, Document Inspector inspects for appropriate data that needs to be scrubbed.
  • Once the inspection has been complete, you will see an option for “Remove all” under the selected content of “Document Properties and Personal Information.”
  • Click on “Remove all.”
  • Click on “Close” button in the Document Inspector window.
  • Save the document.
  • To verify, just right click on the selected document, select properties option and you can see blank data in the metadata fields.

Kensium 5th Anniversary Celebrations

June 12, 2011 by Imtiaz  

Categories : Events, Featured, Kensium


Kensium 5th Anniversary Invitation

Kensium 5th Anniversary Celebrations

The Future of Business Process Outsourcing

May 13, 2011 by Subhashini K  

Categories : Featured


With the world moving in a high paced technological advancement and with an open market in the world market scenario, it is but expected that the way business is being done is going through remarkable transformation. Globally services are being outsourced to companies specializing in particular areas. Outsourcing happens when certain areas of running a business establishment hinder the effective functioning of its core competencies. Hence Business Process Outsourcing or the simple BPO has grabbed a major share in the IT and IT related services.

The earlier form of BPO consisted of outsourcing only some areas of work like Payroll, Retail, Insurance, Mortgage, Banking and Finance, Healthcare, Telecommunications, Technology, Travel and Hospitality and Supply Chain in manufacturing industries. Not limited to these anymore, BPO caters to many areas of business and is expected to dominate almost all areas in business sector. Both the types of outsourcing, the back office functions like human resources payroll etc. and the front office services like customer and contact related services have a wide scope in future.

The world business market now looks at the Asian countries for its present and future BPO activities. Service being cheaper and delivery being quicker, this market is being praised by the developed countries as the modern Mecca for outsourcing business needs. Creating offshore centers provides a flexible and cost-effective structure for business establishments. The large influx of BPO into Asian countries promises a very stable future for both the parties involved.

Similar to BPO, Knowledge Process outsourcing (KPO), has evolved in the recent past and has a promising future. While BPO emphasizes on process expertise, KPO stresses business expertise. KPO requires advanced exceptional technical skills coupled with judgment to execute highly complex and customized processes.

There is a high potential for future of KPOs worldwide. The scope of KPOs is not limited to Information technology (IT) and Information Technology Enabled Services (ITES) but scale the other areas like Legal Processes, Intellectual Property and Patent Related Services etc. While an outsourcing company concentrates on its core specialization and competency activities, it can outsource other activities and gain a lot of momentum in the core areas. A cost minimization this way and a total optimization in the business can happen when this is put in practice.

The Future of Indian BPO

India has been a favorite market for BPO, with Australia being the biggest market in the Asia-Pacific region. In the Asia-Pacific region, Australia has major share in the revenue generated by BPOs. However India has been the fastest growing BPO provider in the last decade. According to Gartner estimates, India is expected to reach $1.4 billion at the end of 2011 which is 23.2% more than 2010. By 2020 India is expected to touch $285 billion, according to KPMG reports. China has an enviable position when it comes to call centers and has reported a revenue of $28 million in 2010. Philippines has a bright future in BPO with an approximated revenue of $12 billion in 2010.

While world over outsourcing has caused an open market, Africa too has ventured into grabbing its share in BPO meat with Kenya launching its first call center. Mauritius is also vying at all possibilities in this area.

The Indian BPO market has an extremely promising and encouraging picture in the future. The scope of business opportunities predict endless areas for businesses to explore and thereby creating millions of jobs for the large amount of talent pool available in India. A promise of highly qualified and skilled professionals making career in BPOs is also a possibility being seen for future in India.

Scrubbing of PDFs

April 29, 2011 by Ramakrishna  

Categories : Back Office, EDD


Hi All,

Most of us are unaware of the term, scrubbing of Metadata.  Scrubbing of metadata is nothing but removal of the document properties like metadata of the particular document (Author, Date Last modified, Date Created etc.)

Please find the below steps to perform scrubbing of PDFs:

  1. Open the respective PDF document.
  2. Go to Edit – Preferences.
  3. Select Documents section under Categories.
  4. Select the option of Examine document when closing document option under Examine Document section.
  5. Click on OK.
  6. Once we have the pop up of Examine Document, check the appropriate data that needs to be scrubbed.
  7. Click on Remove all checked items.
  8. Once, we have the confirmation window which indicates that scrubbing is done. Click on OK.
  9. Save the document.
  10. To verify, just right click on the selected document, select properties option and you can see blank data in the metadata fields.

Streamline Your Work Process With Contact Management System

April 18, 2011 by Subhashini K  

Categories : Featured


Managing client information is vital for any organization. A successful organization enables its clients in storing and managing the contact and leads data locally while ensuring security and data integrity.

Is your company facing any of the following issues?

  • You have a variety of customers
  • There are too many rows on the spreadsheet with many customers’ information
  • Spreadsheets are often disorganized and hard to sort through
  • Customer information is duplicated and you do not have time to sort out
  • You have a variety of users in your company accessing the same information
  • You need to run searches to find different types of data
  • There are too many spreadsheets waiting to be organized with a lot of information

If you have any or all of the above concerns it is time you opted for a Contact Management System (CMS).

Contact management systems have become increasingly popular today. A contact management system help you streamline your work processes and make your company more efficient and productive. When you look at what all a CMS provides, it is easy to see why so many businesses are turning to them.

You are operating in an extremely competitive market and must get the edge over your competitors. If you want to have this edge, you need to use a good CMS to help you stay on top. Your business becomes a lot more efficient. Effective management would empower your company to manage effectively your contacts and leads. CMS is one of the best options that enables you to manage contacts really powerfully.

Here are some benefits of CMS:

  • Scalable to organizations of any size
  • Can be customized per the organization need
  • A search option enabling strong search
  • Track mailing addresses, contact numbers, Email addresses, Websites
  • Keep a detailed record of all client contacts and transactions
  • Supports unlimited number of contacts
  • Can be accessed from anywhere with Internet connection
  • Easily generate Email lists, printable address labels and printer friendly reports
  • Easy to deploy and administer
  • Tested to work in multi user environment

CMS allows you to be in constant touch with customers thereby ensuring a healthy relationship with your customers. Installing CMS would you to spend precious time on more important areas of work and accomplish more business. CMS is an effective tool with a host of features to manage your business easily.

Google’s New Tool to Speed Up Your Website

April 11, 2011 by Subhashini K  

Categories : Featured


Ever since Google started using website loading speed in their ranking algorithms, it has become imperative for webmasters to keep a check on their site’s loading speed. While loading speed is considered as an essential of Search Engine Optimization (SEO), this also shows the impact speed has on the visitors to a site. Users prefer websites that load faster and tend to spend more time on such websites.

Google’s tool- Page Speed Online analyzes the effectiveness of web pages and gives individual suggestions that help you to make your web pages load faster. Page Speed Online tool is available at any time from any browsers. This facility allows you to access Page Speed from any location and take action immediately. Page Speed Online is a special tool from Google Labs that helps you test your website speed and make them better.

This new tool is easy to use. Google has given clear steps you need to take to speed up your website. You just need to enter your website and Google gives you these steps. Depending on the importance of what you need you may select the type of steps you need to select for your website. These steps are identified as:

  • High priority: These suggestions represent the largest potential performance wins for the least development effort
  • Medium priority: These suggestions may represent smaller wins or much more work to implement
  • Low priority: These suggestions represent the smallest wins

After addressing the high priority, you may select medium priority and then in the end the low priority suggestions.

Page Speed scores and analysis from Google can be accessed from time to time to set the speed. Both your desktop version as well as mobile version can benefit from this. Mobile sites would have larger benefits because these are not optimized properly and therefore a drastic difference may be seen in scores. Google provides high, medium and low priority suggestions for each version of your website. High priority helps in leveraging browser caching, medium minimizes redirects and low minifies CSS.

Page Speed Online is extremely useful for mobile devices that have a limited CPU capabilities and high round trip times of mobile networks. The rapid growth of mobile usage has made it even more critical to understand and optimize mobile performance. Page Speed Online does just this by allowing you to easily analyze and optimize your site for mobile performance. To create a faster mobile experience, recommendations are tuned for the exceptional characteristics of mobile devices and have many practices that offer more than the recommendations for desktop browsers. These practices include reducing the amount of JavaScript during the page load and removing uncacheable landing page redirects that slow down mobile pages.

If you have ever asked yourself why your website was slow, you may want to use this tool to see your personal recommendations from Google to improve your site search rankings. Google uses Load Time in Page Rank Algorithm. Faster laoding is highly conducive for SEO. Even from a visitor point of view a fast loading page is far more tempting to visit and stay than the slow loading pages.

Litigation Coding

March 14, 2011 by Subhashini K  

Categories : Featured


Support provided in any form to attorneys is known as litigation support. Litigation support entails providing of support to attorneys in the form of consultation and other subsistence for current or pending cases. The type of services offered typically depends on the range of services expected by the attorneys. These services can vary from research and documentation of facts or precedents before the case comes for trial or assisting in assessing the damages in a case already tried.

In the world of litigation, it does not end if a case is won or lost. There is a great deal of documentation that needs to be done either way. In the event of a loss, there is a need to find out if there are any factors the attorney may use to log an appeal or of the case is won then the support has to assess the amount of damages that are to be awarded etc.

In both the cases there is a need for document utilization service which is a part of litigation coding. Litigation coding can be considered a branch of Business Process Outsourcing as legal businesses outsource legal coding to offshore companies to ease their burden as well as cost. Litigation coding is a specialized service that enables attorneys to capture large chunks of data in a coded format. It is the process of creating a summary or keyword data from the available documents. Legal professionals find this especially useful to retrieve volumes of data coded as index or data base. Documents or records in a date base are indexed or coded to facilitate a quick retrieval.

There are two types of Litigation coding- Objective and Subjective. In subjective coding the coder seeks key information from the document, analyses it and makes a short summary of the document. This subjective information assists the user when there is too much of information in the document. In objective coding legally trained experts review every document and prepare a computerized index of basic objective data.

Legal documentation certainly is not cheap at all. Legal companies largely depend on offshore litigation coding. The offshore litigation coding companies provide a proper transfer of data by forming a database and then coding and indexing these records to the customer’s satisfaction. The offshore litigation coding companies offer accurate, quality and immediate response to the need of clients.

Litigation companies can avoid a lot of expenditure as well as stress that is caused due to this process. By outsourcing the coding work, legal companies can maximize their output by concentrating on their core activities and establishing success. Outsourcing of litigation coding cuts down a company’s expenses dramatically which fund can be sued for further augmentation of business.

Google’s New Algorithm 2010 / 2011

March 3, 2011 by Subhashini K  

Categories : Featured


A search engine typically throws up results for what you type in the search. A Google algorithm would understand what you meant when you types a particular search term and will give you the exact result.

A potential outline of what the Google algorithm might look like based on research and suggestions this might be how the formula basically could look like;

Google’s Score = (Kw Usage Score * 0.3) + (Domain * 0.25) + (PR Score * 0.25) + (Inbound Link Score * 0.25) + (User Data * 0.1) + (Content Quality Score * 0.1) + (Manual Boosts) – (Automated & Manual Penalties)

Algorithm that best works and the most common factors that affect your website ranking:

Search Engine Optimisation Key Word Usage Factors

  • Keyword in title tags
  • Rich Header tags
  • Documents rich with relevant text information
  • Keyword in alt tag
  • Keywords in internal links pointing to the page
  • Keywords in the domain and/or URL
  • The order key words appear in

Domain Strength / Speed

  • Domain Strength
  • Domain Speed
  • Local/specific domain name
  • Quality Hosting

Registration history

  • When the Domain was registered
  • Strength of the links pointing to the domain
  • The topical neighborhood of domain based on the in bound and out bound links
  • Historical use and links pattern to domain
  • Inbound links and referrals from social media
  • Inbound Link Score

Age & Quality of links

  • Quality of the domains sending links (non paid)
  • Links from Authority Websites
  • Quality of pages sending links and relevance
  • Anchor text of links
  • Link quantity/weight metric (Page Rank or a variation)
  • Subject matter of linking pages/sites
  • User Data

Historical CTR to page in SERPs

  • Time users spend on a page
  • Search requests for URL/domain
  • Historical visits/use of URL/domain by users

Content Quality Score

  • Duplicate content filter
  • Order of key words in content
  • Content update frequency
  • Highlighted and visibility of keywords
  • Usability and W3C rules

Negative Penalties (for SEO purposes)

  • Forums
  • Facebook
  • Twitter
  • Article Submissions
  • Blogs
  • Link Exchange
  • Paid Links
  • FFA’s (Free for all backlinks)

What’s new about Google’s latest algorithm in 2010 / 2011?

The SEO world is abuzz with what Google is going to focus on in 2010/2011.

The result area of your website is to get success through optimization. Here are a few successful tips for 2010/2011:

  • Host your website on a super fast Internet Service Provider
  • Use CSS as much as possible and comply with website usability
  • Write quality content, not quantity content
  • Convert your a Flash website to a HTML website
  • Export your Flash animations where possible – more SEO Tips
  • Keep images and their size to a minimum without loosing the quality
  • Test your website in various browsers and mobile phone devices
  • Make your website Google Friendly
  • Get free guidance from a reputable SEO E-marketing Company

If such would be the nest aspiration in Google algorithm, then there are numerous concerns that need to be addressed immediately. Will Google algorithm change the way developers create website? Now the focus seems to be on having websites that load faster with less quality content and not quantity content. The digital marketing people will be expected to be at once creative with short art work. Flash animation may soon be a thing of past with videos being hosted on your website. If such is the case then Google might favor websites and it might penalize some sites where too much of content, customer reviews, blogs, articles, links and endless images are found.

The good news is websites that are clean, focused, compatible and fast will benefit!

Many SEO professionals are complaining that this will not be fair for the SME’s (small to medium sized business) that cannot afford to be hosted on super fast hosts and do not have large teams that can restructure their websites to go faster. On the other hand SME’s probably will be in a better position to react a lot faster due to quick decision making compensating for all the other factors.

Faster websites means Google can keep up with the growth of the Internet without the need to keep buying and installing new servers.

Data Analysis and Entry

February 21, 2011 by Subhashini K  

Categories : Featured


Data analysis and entry is an exceptionally important area of expertise that helps boost the performance competence and increase your productivity. Whether data analyzing or large-scale data capture, claims processing or any other business process outsourcing services, most time sensitive and data centric projects can be handled by Data Analysis and Entry by specialist units.

Analysis of data is a process of inspecting, cleaning, transforming, and modeling target data with the goal of emphasizing useful information, suggesting conclusions, and supporting decision making. Data analysis has multiple angles and applications, covering diverse techniques under a variety of names, in different businesses, science, and social science domains.

When the domain from which the data is harvested is a science or an engineering field, the more specialized term data analysis is typically used. This is a focus on the highly specialized and highly accurate algorithmic derivations and statistical calculations that are less often observed in the typical general business environment. In these contexts data analysis packages like DAP, gretl or PSPP are often used. This divergence of culture is exhibited in the typical numerical representations used in data processing versus numerical; data processing’s measurements are typically represented by integers or by fixed point or binary-coded decimal representations of numbers whereas the majority of data analysis’ measurements are often represented by floating point representation of rational numbers.

The process of data analysis can be divided into:

  • Data cleaning
  • Initial data analysis
  • Main data analysis
  • Final data analysis

Data entry is the act of transcribing some form of data into another form, usually a computer program. Forms of data that people might transcribe include handwritten documents, information off spreadsheets from another computer program, sequences of numbers, letters and symbols that build a program, or simple data like names and addresses. Some people perform jobs that are exclusively data entry and back office services, while others, like programmers, might have to occasionally enter data.

Data entry requires focus and concentration, and some find the work exhausting and even challenging to the body. For any person who types all day, paying attention to maintaining good posture, typing in an ergonomically sound position, and taking breaks for the eyes and hands are all important.

With a number of information systems requiring a constant stream of data, data entry doesn’t necessarily have to take place in an office or workplace. Many people work out of their homes entering data, transcribing medical information, or updating websites – especially websites that offer merchandise.

Tips to Write Blog Posts

February 9, 2011 by Ramakrishna  

Categories : Back Office, EDD


One of the key valuable to blogging success is providing exceptional content. Go after these below tips to make sure your blog posts not only get read but make people to expect more from you.

1. Opt for the appropriate tone of the Blog

Each Blog has a target audience it has been written for. Before you begin writing blog posts, survey who’s your primary and secondary audiences will be. Who wants to read your blog and why? Are they receiving professional information and debate or fun? Be familiar with not only your goals for your blog but also your addressee’s expectations for it. Then make a decision on what tone would be most apt for your blog, and inscribe consistently in that tone and style.

2. Be Open

Blogs that are written in direct voice and truly show who the writer is are often the most popular. Consider the fact; Community that grows around the blog is the key component for blog’s success. If you represent yourself and content truly and openly, reader loyalty will undeniably raise.

3. Don’t Just List Links

Blogging is time-taking, and sometimes it will be very tempting to just list links to other online content for your readers to follow. Make sure not to fall into that trap. Readers do not follow a breadcrumb trail to find something interesting topics to read. In fact, they might like where you have lead them more than your blog. Instead, give readers a reason not to leave your blog by providing links with your own summary and opinion about the content of those links. Remember, a link without context is an easy way to lose readers rather than retaining them.

4. Provide Attribution

Do not risk being indicted of violating copyrights, breach of copyright or stealing content from another blog or website.  If you found information on another blog or website that you want to discuss on your blog make sure to provide a link back to the original source.

5. Write in Short and Precise

The visual appeal of your blog’s content can be just as important as the content itself. Write your blog posts in short paragraphs to provide visual relief from a text weighty web page. Most readers will skim a blog post or web page before deciding to read it in its entirety. Text heavy web pages and blog posts can be overwhelming to readers while pages with a lot of white space are easier to skim and more likely to keep readers on the page.

Next Page »